Penn State Greater Allegheny offers a Bachelor of Science degree in Business designed for students aiming to thrive as versatile business professionals, ready to navigate the evolving workplace.
Overview
The Business Analytics Option equips students to excel in careers applying business analytics techniques for data-driven decision-making in organizations. The curriculum emphasizes business analytics, data management, and data analytics, complemented by courses in digital marketing, marketing research, social media management and analytics, business forecasting, and supply chain analytics.
Career Opportunities
Graduates of the Business Analytics Option are highly sought-after, with diverse career opportunities in business intelligence:
- Business Analyst
- Data Analyst
- Systems Analyst
- Product Manager
- Process Coordinator
- Systems Architect
- Business Consultant
- Operations Specialist
- Enterprise Solutions Designer
Why Choose This Option?
This program prepares students to harness the power of data to drive strategic decisions in various sectors. It blends theoretical knowledge with hands-on experience, ensuring graduates are well-prepared for the demands of modern business analytics roles.
